Branding with Alpesh Patel

Presentation Date:  04/04/15
Alpesh Patel
Co-Founder & Chief Brand Harmonist
eSANGHE, LLC

WHO IS ALPESH PATEL:

Alpesh Patel is a seasoned Business Advisor & Brand Strategist with nearly 20 years of Internet and 28 years of Technology Marketing & Product Lifecycle experience as an entrepreneur, intrapreneur, strategic consultant, and technology enthusiast. He enjoys growing organizations through corporate alignment, brand strategies, creative partnerships, proven best practices, and most recently: Harmonized Branding – an iterative process of authentic and intentional cross-medium communications with prospects, clients, and stakeholders.

Alpesh also enjoys supporting entrepreneurs and early-stage businesses through speaking engagements and free monthly Tech Roundtables at SCORE South Florida. He is passionate about sharing his experiences, best practices, and pragmatic actionable advice to help move businesses forward.

OTHER INTERESTS:

Alpesh’s other interests include Leadership Development & Mentoring, Family Literacy, and Community Partnerships (incubating/supporting charities that impact local communities), Karate & Little League Baseball.

Alpesh previously served on the Boards of S.B. Idea (Family Literacy), Knights of Pythagoras Mentoring Network (Youth Mentoring), Sickle Cell Foundation of Palm Beach County & Treasure Coast, The Greater Lantana Chamber of Commerce, SCORE (South Florida Chapter), and Young Entrepreneurs Academy 2015 (Youth Business Mentoring).

A native of Toronto, Canada, Alpesh earned a Bachelor of Arts – Economics from the University of Waterloo and continues to be a Lifelong Learner on topics of Leadership, Entrepreneurship, Creativity, Personal Growth/Development, and Youth Education.

BRIEF INTRODUCTION VIDEO:

You’ve worked hard and labored to create a Great PRODUCT!

Now, finally after months (if not years) you’re ready to bring it to the masses. You’re anxious to launch into some marketing: a website, social media, ecommerce, and offline marketing – all to make sales & take orders.  BUT before you take the next step (and invest even a dime)…

You need to ask yourself: Who is your CUSTOMER?

Launching into any marketing (or product development) activity without first exploring and understanding your intended Customer is like going fishing without planning what fishing rods & bait to take – you’re lucky to catch something vs likely to catch what you want. Never leave your Marketing Activities chance – instead, plan for success.

Joins us for a fun and informative talk exploring Who is your CUSTOMER? – Alpesh will be sharing some experiences, insights and a process for helping better understand your Customer and aligning your future marketing endeavors for better success..

You’ve worked hard and labored to create a Great PRODUCT!Now, finally after months (if not years) you’re ready to bring it to the masses. You’re anxious to launch into some marketing: a website, social media, ecommerce, and offline marketing – all to make sales & take orders.  BUT before you take the next step (and invest even a dime)…

If you would like to view this entire video presentationVideo Presention,Login or Become a Premium Member. Below is the Full Video Presentation – Parts 1 and 2:

Part 1:

Part 2:

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